Online engagement: it’s all about the user experience

Posted by Lucille Moreton on May 26, 2016 at 9:00 AM

 

You can’t ignore the Internet, and believe us, neither will your customers. From research to actually purchasing a product in the ‘offline’ world, the web is taking up a huge portion of your customer’s time and gives them an immediate first impression of your brand.

So why do people talk about customer experience and user experience as if they were different things?

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