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websummit

WebSummit: the highlights from our team on the ground

By Panda
November 14, 2019

WebSummit is an immersive technology conference hosted in Lisbon, Portugal and attended by thousands every year. Here’s our team’s highlights, and the best tweets, for the 2019 event.

WhatsApp Image 2019-11-08 at 10.18.53

Our team at WebSummit 2019

This annual tech event gathers everyone from tech giants to innovative startups and everyone in between to be inspired, educated and informed about the rapidly moving technological world. “At a time of great uncertainty for many industries and indeed, the world itself, we gather the founders and CEOs of technology companies, fast-growing startups, policymakers and heads of state to ask a simple question: where to next?” says Websummit on their website.

 

Our head of social media, Nicole Glover, was one of Penquin’s ambassadors to the event and said that several key messages really stood out for her in this massive conference (with over 70 000 attendees!). We’ll go into this in more detail in upcoming blog posts (subscribe to get them straight to your inbox) but in summary: 

 

  • Brand purpose: What you stand for as a brand is becoming pivotal for success. 
  • Connection with the audience: Be more personal to connect on a real level with your audience. This particularly applies to social media. 
  • AI and future tech: not all of this applies to SA yet, but there is a lot of exciting growth and development happening worldwide. 
  • Gen Z: Stop your Millennial obsession (most of them are deep in their thirties now) and focus on the up-and-coming workforce. User experiences are crucial for this generation. 
  • Robots: “I saw a lot of robots... a lot more than I anticipated!” says Nicole. From Spot the robot dog (who dances) to Sophia (who Nicole has followed on social media for a long time) the conference was packed with the reality of robots entering the real world sometime soon. 
  • Nicole’s favourite quote: “Innovation is about failing a couple of times. If you’re not innovating, you’re not failing.” 

Here are some of the best tweets from the four day event

Robots are dead, long live robots @WebSummit #WebSummit pic.twitter.com/AsZuyV8eCq

— Patrícia Miranda Corrêa (@ticamcorrea) November 6, 2019

Just watched a panel on leadership & I loved this quote from @sasschristina about the importance of actively rewarding the behaviours that support your culture: “The clearest signal that you can send to your team is who you hire, fire and promote” #Culture #WebSummit #Leadership

— Natalie Pearce (@nataliepearce01) November 7, 2019

Can Marketing save our species - Gail Heimann (Weber Shandwick).How can Marketer's keep us human while seeking the holy grail of innovation? We consume everything but barely listen. Be thoughtful on what you do and how you do it. #WebSummit pic.twitter.com/qFDvGwCKNJ

— Penquin (@PenquinAds) November 5, 2019

Feeling inspired after watching Burger King's Fernando Machado's fantastic talk at #WebSummit - this campaign was so smart and so effective 👏🏼👏🏼👏🏼 #creativemarketing https://t.co/sYKm3LP42b

— Karla Rivershaw (@KarlaRivershaw) November 7, 2019

Sir Martin Sorrell speaking at #websummit about “Building the next great ad empire.

Traditional advertising is becoming extinct as digital media reigns. It’s faster, better , cheaper.

Speed and agility are paramount, and even small companies can secure…https://t.co/KrQfhnoAP3

— Kim Edwards-Buarque (@Kimedbu) November 7, 2019

"The power of sisterhood to build inclusive technology and fight bias" - workshop at #websummit kicking off in a few minutes ♀️💪 pic.twitter.com/9YFSJSuupm

— Sheena Kenny (@SheenaOnSocial) November 7, 2019

#IanSomerhalder - "Parents, tell your kids their self-worth isn't contained in their cellphone.' #WebSummit #WebSummit2019 #WebSummit19 pic.twitter.com/ubhNNksFxt

— Spicerack (@spiceracktweets) November 5, 2019

Sophia and Phil! #WebSummit pic.twitter.com/7Q9rGVwjC3

— Penquin (@PenquinAds) November 6, 2019

 

Always amazing to be at the websummit and see 50000 people talking entrepreneurship. Amazing Lisbon #WebSummit19 #WebSummit CM pic.twitter.com/YnLe7aSJkm

— Carlos Moedas (@Moedas) November 4, 2019

“No. I don’t do sexual activities.”@RealSophiaRobot responds to a question on whether robots can feel love #WebSummit pic.twitter.com/8UJPpyTGfo

— Thomson Reuters Foundation (@TRF) November 6, 2019

#WebSummit started and ended with speakers voicing concerns over communications networks you can't trust--as in, the conversation I can only wish Edward Snowden and Michael Kratsios might have. https://t.co/DZ5W3n7BLZ

— Rob Pegoraro (@robpegoraro) November 9, 2019

Dude, where’s my flying car? #WebSummit pic.twitter.com/69ALUqZ3At

— Penquin (@PenquinAds) November 6, 2019

 

8,000 tonnes of #spacedebris are orbiting Earth at ~7km/s. Collisions occur on average at speeds ~11km/s – ten times faster than a rifle bullet.
We need to talk about space sustainability, before we're marooned here forever.#SpaceSafety at #WebSummithttps://t.co/42ZccX9T9J

— ESA Operations (@esaoperations) November 7, 2019

At #WebSummit today, @Roblox’s CBO, Craig Donato, also revealed the 5 core principles of building an engaged community at scale: 1. Remove the friction, 2. Listen, 3. Enable self-organization/cooperation, 4. Create a level playing field, 5. Take responsibility #ContentMakers https://t.co/kYtrw5V2EY

— Roblox Corp (@InsideRoblox) November 6, 2019

"I think if Africa came together as one united front, we could become the biggest superpower in the world" 🌍@Akon talked Africa's emerging economy on the MoneyConf stage today at #WebSummit 🙌 pic.twitter.com/MK7zYTALF7

— Web Summit (@WebSummit) November 6, 2019

"What the world wants of us is to move technology forward in a way that preserves values that are timeless – values like fundamental human rights, respect, and opportunity for people"

Microsoft's Brad Smith on the promise and peril of the digital age, onstage at #WebSummit pic.twitter.com/pIMkB71YWI

— Web Summit (@WebSummit) November 6, 2019

"What the world wants of us is to move technology forward in a way that preserves values that are timeless – values like fundamental human rights, respect, and opportunity for people"

Microsoft's Brad Smith on the promise and peril of the digital age, onstage at #WebSummit pic.twitter.com/pIMkB71YWI

— Web Summit (@WebSummit) November 6, 2019

#WebSummit Opening night with powerful words from Edward Snowden pic.twitter.com/VkuidC9cHm

— Karuna Govind (@KarunaGovind) November 4, 2019

“No. I don’t do sexual activities.”@RealSophiaRobot responds to a question on whether robots can feel love #WebSummit pic.twitter.com/8UJPpyTGfo

— Thomson Reuters Foundation (@TRF) November 6, 2019

“No. I don’t do sexual activities.”@RealSophiaRobot responds to a question on whether robots can feel love #WebSummit pic.twitter.com/8UJPpyTGfo

— Thomson Reuters Foundation (@TRF) November 6, 2019

Spot from @BostonDynamics has arrived on the #WebSummit Centre Stage! 🤖🐶 pic.twitter.com/SvtS1BTx4W

— Web Summit (@WebSummit) November 7, 2019

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