Penquin worked with Suzuki South Africa to launch the all-new Ertiga in 2019, and it caused quite a stir in the South African motoring community. We look back at the launch and its results in detail.
Penquin worked with Suzuki South Africa to launch the all-new Ertiga in 2019, and it caused quite a stir in the South African motoring community. We look back at the launch and its results in detail.
Topics: Strategy
Running a traditional marketing campaign is a lot of work, but nowadays companies have even more options to think about when it comes to digital marketing.
Topics: Digital Media
An integrated marketing approach not only means establishing relationships with your clients but also building long-lasting partnerships of trust and respect.
Should you run a campaign to increase brand awareness, or should your marketing focus on the products you actually sell? We dig into the advantages and disadvantages of both.
Topics: Strategy
What are our key takeaways from Web Summit 2020 and what does it mean for your business?
Topics: Trends
2020 was a roller coaster ride if ever there was one. Marketers had to navigate their way through uncharted territory - trying to remain relevant, relatable and helpful amidst the COVID-19 pandemic. In light of this, we’re looking back at our top five marketing articles from last year and sharing a few key trends to look out for in 2021.
Topics: Trends
We help our clients, sell more stuff, to more people, more often!
