Penquin Blog

We firmly believe that it’s only with a strong framework and a good strategy that you can make some amazing marketing. Here’s the low down on media...

  There are a few things that separate a decent brand manager and marketer from a dismal one. Pernod Ricard, one of the largest producers of...

    SMEs have a tough time as it is: the economic hardships of lockdown forced almost half of them to close down, illustrating how vulnerable they...

Penquin worked with Suzuki South Africa to launch the all-new Ertiga in 2019, and it caused quite a stir in the South African motoring community. We...

An integrated marketing approach not only means establishing relationships with your clients but also building long-lasting partnerships of trust and...

Should you run a campaign to increase brand awareness, or should your marketing focus on the products you actually sell? We dig into the advantages...