It’s crucial for marketers to build brands they love, but is this always possible, and what do you do if you need to work on a brand you don’t necessarily love or find unethical?
It’s crucial for marketers to build brands they love, but is this always possible, and what do you do if you need to work on a brand you don’t necessarily love or find unethical?
Working from home can sometimes be a real challenge, especially if you need to brainstorm ideas with your creative team and crave face-to-face interaction to improve your creativity levels. On the other hand, creativity can be found in simple things.
Thinking about joining the Penquin family? Here are eight common onboarding questions we get asked by our clients.
The role of the marketing manager has changed considerably in 2020. How can you continue to deliver outstanding results for your business during a recession and beyond?
Choosing the best agency to help you with your marketing efforts can be difficult. And we’re proud you’ve taken this crucial step and are ready to consider all the factors when choosing a digital marketing, media, social media, creative, and inbound marketing agency to suit your needs.
Briefing is an essential part of the relationship between client and agency. This handy article is written for clients to help guide the briefing process.
Topics: Creative
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