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The daily pen.

Penquin is a full-service, independent advertising agency

We offer unique integrated marketing solutions that connect people and make them feel part of something bigger. Experiences are the soul of our creative thinking. They inspire us to tell stories that stir emotions, instil belief, and help you build long-lasting, authentic relationships with your customers.

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Can you work on a brand you don't love?

Posted by Veronica Wainstein on September 7, 2021 at 10:58 AM

It’s crucial for marketers to build brands they love, but is this always possible, and what do you do if you need to work on a brand you don’t necessarily love or find unethical?

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Topics: Creative, brands

How remote working affects creativity [Video]

Posted by David Doubell on June 25, 2020 at 10:56 AM

Working from home can sometimes be a real challenge, especially if you need to brainstorm ideas with your creative team and crave face-to-face interaction to improve your creativity levels. On the other hand, creativity can be found in simple things.

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Topics: Strategy, Creative

Penquin’s most common onboarding questions from clients

Posted by Ryan Nofal on June 23, 2020 at 8:45 AM

Thinking about joining the Penquin family? Here are eight common onboarding questions we get asked by our clients.

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Topics: Strategy, Creative, Media, Marketing

How the marketing manager role has changed (and how you can still wow people)

Posted by Veronica Wainstein on May 21, 2020 at 9:30 AM

The role of the marketing manager has changed considerably in 2020. How can you continue to deliver outstanding results for your business during a recession and beyond?

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Topics: Strategy, Creative, Media, Marketing, Trends

Questions to ask your agency

Posted by Panda on April 23, 2020 at 8:38 AM

Choosing the best agency to help you with your marketing efforts can be difficult. And we’re proud you’ve taken this crucial step and are ready to consider all the factors when choosing a digital marketing, media, social media, creative, and inbound marketing agency to suit your needs.

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Topics: Strategy, Creative, Media, Marketing

A brief is a process not a product! Understand your briefing checklist

Posted by Penquin on March 21, 2019 at 8:13 PM

Briefing is an essential part of the relationship between client and agency. This handy article is written for clients to help guide the briefing process.

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Topics: Creative

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