This week two of our teammates were in Boston, where they attended INBOUND17, the world's biggest inbound conference, hosted by HubSpot. Our client services director, Ryan Nofal, wasn't able to attend this year - so he's been following the event on social media. Here's some of his favourite tweets from the big event.
Inbound marketing has exploded over the past few years, and HubSpot (the founders of the inbound movement) are at the forefront of cutting edge digital marketing and sales trends. Two of my teammates, Veronica Wainstein (MD) and Lisa Singh (account director), were lucky enough to join our sister company, Spitfire Inbound, at this year's big event - INBOUND17.
From left: Lisa Singh, Sarah Mills, Veronica Wainstein and Alison Leishman.
I would have joined them - especially since I work on Suzuki, our integrated account that just won HubSpot's Impact Award - but just before the conference I became a father for the second time. I didn't want to miss out on any of the action, so I've been following the event online. Here's some of my favourite tweets from the week.
Welcome to #INBOUND17 week. Also known as the week when I refresh twitter a hundred thousand times. pic.twitter.com/oRZeiEj7M2
β M. Keaney Anderson (@meghkeaney) September 25, 2017
"Videos have a much higher ROI because our brains evolved to process and retain visual information." -@TylerLessard #INBOUND17 pic.twitter.com/YJ5P1nf1oe
β INBOUND (@INBOUND) September 26, 2017
So cool! @_LisaSingh_ and @VeeWainstein representing @PenquinAds at #Inbound17! https://t.co/VMqdkPm80o
β Penquin (@PenquinAds) September 26, 2017
Belonging comes from you deciding you belong, it's not other people's decision. @BreneBrown #Inbound17 @PenquinAds pic.twitter.com/bHYwdnT987
β Vee Wainstein (@VeeWainstein) September 25, 2017
My key takeaways from @MichelleObama's awe inspiring keynote this morning πππ» #INBOUND17 pic.twitter.com/fDpvI7kUi8
β Sarah (@SimplySarahSA) September 27, 2017
We're the Grand Prize winner of the @HubSpot 2017 Impact Awards Inbound Growth Story! (Doing happy dance) π€ Thanx @PenquinAds @Suzuki_ZA pic.twitter.com/fYdBoQpu5A
β Spitfire Inbound (@SpitfireInbound) September 25, 2017
Panda here, so listen up! I'm at #INBOUND17 and I'm about to drop some knowledge! pic.twitter.com/Sih4DmI7Ow
β Penquin (@PenquinAds) September 28, 2017
Telling a conference room of 10k+ marketers and social media people no pictures of the keynote. #INBOUND17 pic.twitter.com/DM5DwHbjtG
β Kaitlynn Anderson (@KaitNAnderson) September 27, 2017
"When you go through a dark time, that's the time you most grow. Embrace it." @MichelleObama at #INBOUND17. https://t.co/0jmBqaSJ8U
β Twitter Moments (@TwitterMoments) September 27, 2017
Remember to ask yourself: "do I love what I do?". A friendly reminder from our final #INBOUND17 Keynote speaker, @JohnCena. pic.twitter.com/DzWe5VtDFf
β INBOUND (@INBOUND) September 29, 2017
"If you believe your actions make a difference, that means you do modify the reality. You can change the future." -Ed Catmull #INBOUND17
β INBOUND (@INBOUND) September 28, 2017
Boom! @AdamMGrant #INBOUND17 pic.twitter.com/Hyo8xvt9S9
β Gregory Karelitz (@GKarelitz) September 26, 2017
Creative people donβt work at a steady pace. They produce in burstsβsprints that follow false starts, daydreams, and dead ends.#INBOUND17 pic.twitter.com/jIIiH42yQC
β Adam Grant (@AdamMGrant) September 26, 2017
Met this legend today! @HubSpot @INBOUND #brianhalligan #inbound17 pic.twitter.com/0D99CkeHNd
β Lisa Singh (@_LisaSingh_) September 28, 2017
#INBOUND17 pic.twitter.com/Gil2jOfpKh
β Darren Leishman (@darrenleishman) September 28, 2017
This! #INBOUND17 pic.twitter.com/1DnptF4CPc
β Debbie Schwake (@SpiceDebbie) September 26, 2017
Some love all the way from Boston from our team at @HubSpot #Inbound17! Here at #NewGenAwards in spirit! @alisonleishman @VeeWainstein pic.twitter.com/Z7s3LGPG1Z
β Spitfire Inbound (@SpitfireInbound) September 28, 2017
On the bright side, while our teammates were at INBOUND17, I got to attend the #NewGenAwards where Penquin, Suzuki and Spitfire Inbound won gold in two categories - for Best Marketing Automation Campaign and Best Revenue Marketing Campaign/Event. All in all, it's been a very exciting week, both nationally and internationally!
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