Predictive Personalisation: The Trend to Watch In 2025
January, 23 2025
As the digital marketing landscape continues to evolve at a breakneck pace, one trend set to take centre stage in 2025 is Predictive Personalisation.
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Our key takeaways from Web Summit 2020 [PART 2]
January, 28 2021
What are our key takeaways from Web Summit 2020 and what does it mean for your business?
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Our top 5 marketing articles of 2020 [plus trends for 2021]
January, 25 2021
2020 was a roller coaster ride if ever there was one. Marketers had to navigate their way through uncharted territory - trying to remain relevant,...
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3 trends from Web Summit 2020 you can implement right now
December, 15 2020
If you're wanting to achieve your business goals, here's three key insights from Web Summit 2020 that you can implement as part of your marketing,...
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2020 and beyond: marketing predictions post COVID-19
November, 12 2020
The tectonic plates are shifting under our feet, but what world are we left with? The Penquin team makes some educated guesses about the future of...
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Shifting to hybrid events for a festive end to 2020
October, 30 2020
Virtual events became “the new normal” in 2020. We navigated through the COVID storm and learned a lot of lessons along the way. While live events...
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