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Penquin Blog

Penquin’s Award Nominations: A Benchmark in Integrated Marketing
February, 26 2025 Penquin

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Penquin - Xbox 24 days of Christmas 2023
Xbox's Holiday Success: Programmatic Buying Unwrapped
February, 1 2024 Penquin

Xbox's '24 Days of Christmas' campaign boosted holiday sales and brand awareness using programmatic buying and innovative multi-channel...

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How to measure your marketing efforts | Smiley face painted on a wall
6 Metrics that matter: How to measure your marketing
August, 20 2020 Penquin

With so many metrics available across various analytics tools, how do you know which ones are important for the overall ROI of your business today?

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Social round-up and key takeaways from INBOUND19
September, 13 2019 Penquin

Our team recently attended INBOUND19 in Boston, USA. Here’s a round up of the best social posts and key takeaways from the event.

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A brief is a process not a product! Understand your briefing checklist
March, 21 2019 Penquin

Briefing is an essential part of the relationship between client and agency. This handy article is written for clients to help guide the briefing...

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5 campaigns we’re proudest of
February, 23 2018 Penquin

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