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South African marketing trends for 2017
February, 2 2017 Veronica Molelee

Marketing trends are constantly in flux, but some in-depth reporting gives us a look at what to expect going forward.

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Keeping up with inbound marketing in 2017
January, 26 2017 Veronica Molelee

Inbound marketing is an exciting new marketing frontier that works to influence potential customers from the research stage of their buying journey...

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Can Communication Tools Increase Productivity?
December, 22 2016 Veronica Molelee

In years gone by, communicating and interacting was face-to-face, or by post and landline. Anything else just didn’t exist. Today we are reachable...

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How shopping behaviour changes over the holiday season
December, 15 2016 Veronica Molelee

In 2015, the holiday season saw US consumers alone spending $56.42bn on e-commerce sites. Cyber Monday (the Monday following Black Friday) that year...

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6 Marketing quick-wins
December, 5 2016 Veronica Molelee

A lot of marketing is about the long game, but here are 5 easy actions you can take right now to make a difference to your marketing ROI.

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Understand your customers' needs
November, 25 2016 Veronica Molelee

The number one thing we hear from clients nowadays is they’re having difficulty understanding what their customers need and want, and knowing this...

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