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Penquin Blog

5 ways to do marketing videos now
February, 27 2017 Penquin

You’ve heard it all before - video is the future and it’s taking content marketing by storm. Though intimidating to most marketers, videos are well...

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PPC 101 (the pay per click beginner’s guide)
February, 23 2017 Natasha Morrison

If you’re new to PPC advertising and don’t know where to begin, bookmark this blog post. Approaching your first pay per click (PPC) campaign may...

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Why you need to turn off your email every weekend [LONG FORM]
February, 20 2017 Annemie Burger

Working 24/7 is all too easy when work emails and company Whatsapp groups bleed over into your personal ‘off’ time, but never giving yourself a break...

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Trends: Artificial intelligence in marketing
February, 16 2017 Penquin

Artificial intelligence is the next Industrial Revolution and it’s already making inroads in marketing. You probably don’t realise it, but you’re...

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How to get your brand online: an essential checklist
February, 13 2017 Veronica Molelee

Starting an online brand presence in a meaningful way is an intimidating task, but an essential one that can open many sales doors for businesses. ...

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Marketing strategy tips to reach your goals
February, 9 2017 Veronica Molelee

Each year we start off with bigger, better plans at making this the best year for our businesses’ marketing. But are we just doing more of the same...

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