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How do you measure creative?
October, 19 2017 Veronica Molelee

It’s one thing when you have data to measure the success of your marketing strategy, but it’s often difficult to put a number to creative content....

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The growth of mobile in Africa
September, 21 2017 Kefentse Masuku

Sub-Saharan Africa has the fastest growing mobile market in the world, according to the annual GSMA Mobile Economy Report (2017). Here’s what you...

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Activations case study: Microsoft South Africa Xbox One Holiday Road Show
August, 3 2017 Natasha Morrison

Brand activations are the best way to get your new product into the hands of consumers, creating brand awareness in an engaging environment.

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Igniting my love for all things Suzuki
June, 6 2017 Veronica Molelee

It’s been nine years since I was introduced to Suzuki Auto, and my friends and family can attest to the fact that I’m completely besotted with this...

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Inside the mind of a master procrastinator [video]
April, 13 2017 Penquin

Take a trip into the mind of a procrastinator to understand what makes us put off preparing that presentation - at least until tomorrow. We’ve...

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9 ways we motivate our staff
April, 6 2017 Annemie Burger

Your staff are your best brand ambassadors. Here are a few ways to motivate your team, increase productivity and create a great company culture.

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