The Daily Pen

3 Brain Hacks to Sell More Products More Often

Stop Fighting, Kids! The Sibling Rivalry between Sales and...

The Buyer Persona: Research That Tells a Customer’s Story

Customer impact in the sales and marketing stand-off

Be Kind to Customers: Christmas at Aunt Edna’s

Connecting with Consumers this Holiday: 7 Tips

Getting Started: Selling to the Right Crowd

Consumer Value as Promoters: The Facts

10 Integral Touchpoints on the Consumer Journey