Penquin is a full-service, independent advertising agency

Photo from Reload Media

One can learn so much from the INBOUND conference that it can be a bit overwhelming! I’ve rounded up my key takeaways from this year’s conference, and how I’d love to implement them at Penquin.

Imagine if you could grade your client service team at your advertising agency, giving them a report card on their service. What would you score them on, and how would you rate them on these characteristics?

Our new look is s**t hot, there’s no denying it. Here’s what Penquin’s Panda has to say about his new crib, new website and re-ignited passion for creativity with a purpose.

The client service provided by your agency has some major advantages - are you using them to their full capacity?

What do hamburger menus, blue sky thinking and pilots have to do with marketing? We can’t blame you for thinking marketers are from Mars, that’s why we’re demystifying some common marketing terms that have the rest of the world asking “what on earth are you people talking about?”

Why does a tight brief play a crucial role in delivering exceptional creative? Follow the journey of a brief from concept to creation, and find out how a brief speeds up production time and helps ensure the approval process goes smoothly.